You might know what email marketing is, but did you know that by 2020 there will be about 3 billion email users? That’s almost half the world’s population!
Since a lot of brands use email marketing, it’s getting harder for companies to effectively use email marketing to engage with their customers. It’s not just about hitting ‘Send’, there’s a lot that goes on behind the scenes, including persona creation, target audience analysis, choosing the right email lists, personalizing the email content, using the right call to action, sending emails at the right time, choosing the right subject lines etc.
Although it sounds like a lot of work, email marketing produces amazing results because it increases brand awareness, is easily shareable, measurable, cost-effective and can be highly targeted to a brand’s audience.
We will work with you to create email marketing campaigns that will resonate with your audience. We take the responsibility off your shoulders and give you only the most crucial analytics data to guide your campaigns. Think of us as an extension of your digital marketing team, helping you with all things email.