Facebook Dos and Don’ts For Visual Media in 2019

Dos

• Keep posts short & friendly – Description with less than 100-160 characters get more engagement.
• Use Proper Hashtag
• Give Proper Title to Video (Try to include the Keyword as Title)
• Answer questions & respond to posts – Respond to your followers & be personal.
• Ask questions & ask for feedback – Ask them often & listen to what your users are saying.
• Provide helpful links-  Be sure to help educate your fans, not just promote our content.
• Don’t Argue with fans/ viewers.
• Follow thought leaders – Find people in your niche & follow them – and make sure to interact with them & their followers.
• Post like and share
• Use Facebook insight to analyze page performance
• Follow the main competitors regularly
• Say Thank You — Thank your followers & fans often. Make them the center of focus.

Dont’s

• Overpost — Only post when get good engagement.
• Post High quality content- Post only good and relevant content
• Excessive self-promotion–  90% of posts should be fun & informative, 10% can be promotion.
• Use Bad Grammar — Make sure to avoid grammar errors or misspelled words in posts.
• Overuse of Hashtags
• Be Shy – Use the opportunity to speak directly to your consumers. Be outgoing & engaging.
• Overshare
• Be careful while dealing with Politics or Religion – Have your opinions yes. But you’ll run off over half your potential customers if you take a stand on political or religious issues. So choose your words wisely.
• Respond Hastily — Remember your messages are public. Well thought out & correct answers are vital.
• Bad Mouth Competitors — Don’t air your opinions on social media.
• Share Secrets- Don’t share secrets – Some things need to stay in house & not be aired on social media.
• Post too often
• Be slow to respond
• Not Responding at all
• Send mass message to our network.