Keep posts short & friendly – Description with less than 100-160 characters get more engagement.
Use Proper Hashtag
Give Proper Title to Video (Try to include the Keyword as Title)
Answer questions & respond to posts – Respond to your followers & be personal.
Ask questions & ask for feedback – Ask them often & listen to what your users are saying.
Provide helpful links- Be sure to help educate your fans, not just promote our content.
Don’t Argue with fans/ viewers.
Follow thought leaders – Find people in your niche & follow them – and make sure to interact with them & their followers.
Post like and share
Use Facebook insight to analyze page performance
Follow the main competitors regularly
Say Thank You — Thank your followers & fans often. Make them the center of focus.
Overpost — Only post when get good engagement.
Post High quality content- Post only good and relevant content
Excessive self-promotion– 90% of posts should be fun & informative, 10% can be promotion.
Use Bad Grammar — Make sure to avoid grammar errors or misspelled words in posts.
Overuse of Hashtags
Be Shy – Use the opportunity to speak directly to your consumers. Be outgoing & engaging.
Be careful while dealing with Politics or Religion – Have your opinions yes. But you’ll run off over half your potential customers if you take a stand on political or religious issues. So choose your words wisely.
Respond Hastily — Remember your messages are public. Well thought out & correct answers are vital.
Bad Mouth Competitors — Don’t air your opinions on social media.
Share Secrets- Don’t share secrets – Some things need to stay in house & not be aired on social media.