Content Writing Services

Content Writing Services in Bangalore

It’s essential that to write original content in a website to get a good ranking in search engine results. Knowing SEO tricks is an added advantage. That is, you have to include the keywords or key phrases with in the content, that talks about the organisation, product or service.The key word research illuminates ideas about the topic, and the key word addition will help customers to look for the content they are searching.

We have good content writers with immense experience in SEO Content writing. They deliberately and naturally include the keywords and phrases on your site. It should echo your brand’s identity.

What is SEO Content Writing?

Search Engine Optimization is a web publishing technique to increase webpage visibility and traffic. The more traffic and visibility to webpage means to get more readers and to get higher ranking in search engine result. Content writing for Search Engine Optimization need good writing skills.  The writer should concentrate to make the content interesting and informative to read, by strategically placing keywords and key phrases in the text.  The inclusion of hyperlinks, to the webpage, and from external sources, will also boost the readership. Keep the following steps in mind when you start SEO content writing.

Outline the Content

The content must be well written, informative and engaging the readers. You should present a new angle in it.  Give a good introduction, people will want to read on, and include information that is important to the readers. A good content helps to increase more traffic to the website.

Make a list of Keywords & Key phrases

Keywords and key phrases are words combination, which people would use to search for information on a specific thing. It is important to include in metadata of the webpage, which is part of the HTML code. Search Engine ‘Spiders’ (scripts that search engine send out to each page on internet) crawl across pages and sites and analyse them for content and quality of content. That means the ‘spider’ will easily goes to the Keywords and Key phrases which are already registered in search engines. It also detects how many times it’s being used, what type of inbound, outbound hyperlinks are in that page.

Write the Content

  • The content should be error free and grammatically correct
  • Give a title to the content
  • Separate content in short Paragraphs with sub heads
  • Use the main keywords and key phrases in the beginning of the content
  • Don’t use keywords or key phrases often. Recommended density is 1-3%
  • Try to include main Keyword and key phrase in title and subheads as bold or italics.

Include Hyperlinks in the Content

Links to outside webpage that is relevant to your topic are known as hyperlinks. You can add the web address as a link in a word or phrase in your content that you want to highlight. Make sure another webpage you are linking with yours is good one.

Build links to your Content

Though the article is great, we have to introduce it to the world. So, share a link of the content to social media and other link building websites

Web Design-Eazywalkers

Web design services

Know Web design services Kerala, Bangalore

Most of us are not that much aware of the role of a good website in business brand building. If you search in internet to know about Web design services Kerala | Bangalore then a number of unknown sites come in front. But, the locally grown up entrepreneurs always choose us because we know the culture of customers. Before selecting a service you should gain some basic knowledge about website building.

In the physical world the first impression always evolves from how it looks like.The colour combination, layout,user friendliness, simplicity etc. are some factors which makes a good website. Here in Eazy Walkers, we pay attention to customer behaviour, information architecture, competitive analysis, ethnocentric graphics, explicit brand strategies etc. for prior to Web Designing.

We use the best platform for Web designing, keeping Search Engine Optimization code as concern. It is important for us that the web designing should be clean and appealing. Screen crowded text and distracting graphics disturbs viewers. A clean design helps them to focus on the value of the brand and the content. Hence,it is vital to create a clean interactive design for positive user experience that encourages customers to return.

Web Designing-Eazywalkers

There are some things too to consider when developing a website;
1. Color schemes– The colours have the ability to evoke emotional responses. It is essential to consider the target audience, branding and elements of colour theory while designing a website.

2. Branding– Both large and small business branding is important. The viewer’s overall opinion comes from the placement of the brand’s logo and its design. Professionally designed logos is an added advantage to the brand’s unique voice and it successfully catches the customer’s eye.

3. Usability– To garner customer interest and encourage business the usability of the website should be easily accessible.If we displaying product/service information in a concise and clear manner then the usability can be increased. The blog, email news letter, contact information, social sharing like elements enacts further interaction with your brands. When optimizing the usability of the website these key elements are essential to review.

4. Short Loading Time- Customers can be switch to other due to slow loading time issue of your website.To  increase customer engagement and provide a positive experience, the designer should evaluate website’s loading time periodically. If your site deliver short load times the customers will get information quickly from it and helps your business too.

5.Tracking- For traditional and mobile websites, Google Analytics, Google Webmaster and Bing Webmaster Tools can be used to monitor Traffic, engagement and rates of conversion.These mechanisms accurately and efficiently calculate ROI (Return On Investment). By analysing  the data from the Tools, we can find out which marketing campaigns work best and which are not. These insights tells us why customers come, stay and leave your website. It also help us to build perfect marketing strategies and engagement tricks to maximize result.

Compatibility with multiple browsers, Mobile site Vs Responsive sites, good Functionality, Navigation and Back end Services, Comprehensive site map etc are also major concern in developing a Website.